In addition to creating content, curating content is also a marketer's best friend. You can just select the content you want to share online and share by linking to them on your social media profile or blog.
You should select content that are current, interesting and relevant to share. News, informational articles and entertaining stuff are all good for sharing.
Storify is a good tool for collecting information for curation. It picks up content for you to screen and share.
Share regularly so that your target audience expects them and visit your site or profile regularly for updates.
Do this on multiple platforms so that your message will propagate fast.

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